Bubble Gum color - Arteqo Consulting (2023)

Bubble Gum is the color of the pink color spectrum. It belongs to the pale crimson colour subspectrum.

Here you can see how the color Bubble Gum looks alongside its neighbors on the color wheel:

Bubble Gum in the middle

Color psychology

As it was already mentioned, Bubble Gum is a type of pink color. In its meaning, pink is associated with femininity, warmth, love, sexuality, as well as weakness and fragility. Pink is the stereotypical women’s color, although it can also be freely used by men in certain contexts. A pure pink color is somewhat rare due to the fact that it is actually a tint (a lighter version) of red with a decreased amount of blue and an even lesser amount of green. Such a specific ratio contributes to the situation where one and the same variation of pink can be seen as purple, violet, magenta, crimson, red, salmon or even sometimes orange by different people. This makes using pink for the purposes of psychological influence on the users of your website rather tricky, although designers are helped by the fact that all the aforementioned colors have somewhat similar meanings, and thus also psychological effects.

In web design, pink is mainly used in products targeted at female audience: cosmetics, women’s magazines and alike. It is especially prominently featured in brands targeted towards children and girls specifically. Although research does not indicate that pink is favoured by women, it may be due the the fact mentioned before: many people perceive pink as a variation of violet or purple, which actually are named favourite by many women. Overall, pure pink is quite a specific color tool that in web design is ought to be used for specific purposes. If used as a general purpose background or accent, lighter, almost white, versions are preferred, as they do not look so striking.

It is still important to remember, however, that the meaning of pink color, and thus also Bubble Gum, often depends on personal associations and preferences. It means that if used creatively, it can be employed for any marketing and branding purpose.

Web specifications

Web specifications of the Bubble Gum color include its representations in various color models. A color model is an abstract, mathematical way of describing any color via a combination of numerical parameters.


The RGB or Red, Green, Blue color model is a color model that describes any color as a mixture of red, green, and blue colors. This is an additive color model, meaning that it adds different amounts of red, green and blue to black, black being the absence of color. The Bubble Gum color consists of 100% red, 76% green and 80% blue. In absolute RGB units (where the minimum is 0 and the maximum is 255) it is 255 red, 193 green and 204 blue. In other words, the RGB code of the Bubble Gum color is rgb(255, 193, 204).

RGB charts

The RGB charts of the color Bubble Gum:
Amount of red in Bubble Gum Red
Amount of green in Bubble Gum Green
Amount of blue in Bubble Gum Blue


The CMYK or Cyan, Magenta, Yellow, Key (black) color model is a color model that describes any color as a mixture of cyan, magenta, and yellow colors. This is a subtractive color model, mainly used in printing, meaning that it subtracts different amounts of cyan, magenta, yellow and black from white, where white is the natural color of paper. The Bubble Gum color consists of 0% cyan, 24% magenta, 20% yellow and 0% black. In other words, the CMYK code of the Bubble Gum color is cmyk(0%, 24%, 20%, 0%)

CMYK charts

The CMYK charts of the color Bubble Gum:
Amount of cyan in Bubble GumCyan
Amount of magenta in Bubble GumMagenta
Amount of yellow in Bubble GumYellow
Amount of black in Bubble GumBlack (Key)


The HEX or hexadecimal color model is a color model that describes colors with a combination of six or three (shortened version when applicable) hexadecimal values, ranging from 0 to 9 and from a (representing 10) to f (representing 15). The six characters are divided into three pairs, where the first two characters represent the color red, the middle two - green, and the last two - blue. Much like the RGB color model HEX describes any color as a combination of red, green and blue with the minimum of 0 (00 in HEX) and the maximum of 255 (ff in HEX). The HEX code of the Bubble Gum color is FFC1CC.


The HSV or Hue, Saturation, Value color model is a color model that describes color as belonging to a particular hue (numerical value of belonging to a certain part of the visible color spectrum), as well as having a certain degree of saturation (distance to the non-spectral colors gray and white) and lightness (Value; distance to the non-spectral color black). The HSV code of the Bubble Gum color is hsv(349, 0.24%, 1%).


The HSL or Hue, Saturation, Lightness color model is a color model that describes color as belonging to a particular hue (numerical value of belonging to a certain part of the visible color spectrum), as well as having a certain degree of saturation (distance to the non-spectral color gray) and lightness (distance to the non-spectral colors black and white). The HSL code of the Bubble Gum color is hsl(349, 100%, 88%).

Web safe colors

Web safe colors comprise 216 colors that in the past were the only colors guaranteed to be displayed properly on any operating system and any (up-to-date technology-wise) monitor. This palette comes from times when monitors could only display 256 colors, and only 216 of them were the same on all the major operating systems. Nowadays, web safe colors are rarely used exclusively, as the abovementioned limitations do not exist anymore. However, if you want to make a website in the '90s design, it is useful to know that Bubble Gum is not one of the web safe colors.

Color blindness

Color blindess or, in medical terms, color vision deficiency is a medical condition which decreases the ability to see certain colors or differences between colors. Colorblind people may experience problems with distinguishing and/or noticing objects in certain environments or on certain backgrounds, matching colors in, for example, clothing or operating color-coded systems, e.g. buttons of a visual computer interface. Color blindness is an umbrella term, comprising a number of different conditions. Here you will find information about how the Bubble Gum color is perceived under various types of color vision deficiency.


Monochromacy is the ability to only distinguish colors of a very narrow spectrum corresponding to a single light frequency. In other words, monochromats are only able to see shades, tints and tones of a single colour.


A person with achromatopsia, that is inability to perceive any colors other than black, white and shades of gray, sees the Bubble Gum color as the color rgb(207, 207, 207), which you can see beside this description. This is similar to seeing everything in grayscale, i.e. in black-and-white vision.

When ordering a web site or design that people with color vision deficiency may use, it is advisable to consult the Arteqo development team about this, as usually such a project requires color palette adaptation. One of our top priorities is to ensure that our websites are accessible to everyone, which is why the use of the color Bubble Gum may be limited.

Color theory

Color theory is a discipline that studies the use of color combinations is design and art. Here you will find the basic combinations for the Bubble Gum color, discover when to use them, how to expand and modify them, as well as what effects may be achieved by the use of these sets of colors.

Color theory is based on the use of the color wheel: a visual color model showing all the colors in a sequence according to their wavelengths. Thus, the color wheel demonstrates the relations and transitions between different hues.

The color Bubble Gum, depending on its particular hue, has the wavelength of 620 - 740 nm.

Analogous colors

Analogous colors are colors of different hues located nearby on the color wheel. Depending on a particular representation model, a set of analogous colors may or may not include colors of different saturation and lightness.

An example of four analogous colors of the Bubble Gum color:

hsl(381, 100%, 88%)hsl(365, 100%, 88%)Bubble Gumhsl(333, 100%, 88%)hsl(317, 100%, 88%)

Analogous colors are used to create a uniform, natural palette with well-matched accents. If you wish to order a website design that would be almost universally seen as natural, balanced, serious, an analogous color palette is the way to go. This, of course, also depends on the choice of colors themselves (e.g. red vs. blue), but in general an analogous palette creates a sense of order and systematic approach, which is usually the preferred choice of websites for businesses, manufacturing companies and alike.

Monochromatic colors

Monochromatic colors are a set of colors derived from one basic hue. Thus, such a pallete is just a number of darker and lighter variations of the same color. Much like analogous palettes, monochromatic color sets are cohesive, natural. Its main difference is that it does not allow persuasive accents, which may create a risk of looking boring and dull. However, it should also be noted, that monochromatic palettes are good for establishing corporate color schemes, thus providing help in branding your company.

An example of four monochromatic colors of the Bubble Gum color:

hsl(349, 84%, 72%)hsl(349, 92%, 80%)Bubble Gumhsl(349, 100%, 96%)hsl(349, 100%, 100%)

Monochromatic colors may be the top choice for websites of companies who wish to establish a brand or re-brand themselves, or to emphasize their choice of corporate colors. This palette is also a good choice for establishing a visual background on which accents are placed, in case such a background simultaneously requires to use several color and to be discreet, subtle and unnoticeable. There are also particular situations in which monochromatic palletes shine - minimalistic web design, as well as logotype and other symbol development.

Triadic colors

Triadic colors are a set of three colors with even spaces between them on the color wheel. It is one of the most basic, but versatile color combinations, as it incorporates more than two color of very different hues, which makes it a great choice for a simple but effective design.

The triadic color combination of the color Bubble Gum is:

hsl(469, 100%, 88%)Bubble Gumhsl(229, 100%, 88%)

Triadic palettes produce vibrant, contrastive combinations that are able to create very unique website designs. At the same time, the contrast is not radical, which allows for a balanced look. In general a triadic palette is one of the most universal combinations, as it provides possibilities both for accents and homogenous appearance, depending on the wishes of the client. It also yields itself well, when all the three colors, Bubble Gum and its two triadic partners, are used as accents against neutral backgrounds, i.e. grey, white and black.

Tetradic colors

Tetradic color palette is a combination of four colors that form two complementary (see below) pairs. On a color wheel they appear to be arranged in either a wider rectangle, more narrow rectangle (with two adjascent pairs) or a square, hence the names of the three variations of this palette. Tetradic combinations offer a wide variety of choices, allowing for any kind of design to be produced.


The tetradic square color combination of the color Bubble Gum is:

Bubble Gumhsl(529, 100%, 88%)hsl(439, 100%, 88%)hsl(259, 100%, 88%)

The square pallete is the most coherent out of the three tetradic varieties, as all the colors are evenly spaced out on a color wheel. This means that the transition between the hues happens at an equal pace - there are no sudden jumps from more similar colors to a less similar color.


There are two possible ways to build a tetradic rectangular color palette for the color Bubble Gum. The first one looks like this:

Bubble Gumhsl(529, 100%, 88%)hsl(469, 100%, 88%)hsl(289, 100%, 88%)

And the second one looks like this:

Bubble Gumhsl(529, 100%, 88%)hsl(229, 100%, 88%)hsl(409, 100%, 88%)

The rectangulal combination has an intermediate amount of contrast out of the three tetradic palettes. This is why it is usually chosen to produce color-rich, varied designs that still need to have some sort of coherence in them. They can also be extensively used in color-coding, as the difference between the hues of these color is big, and at the same times they can be easily adjusted to look harmonic, so as not to stand out too much from the overall design.


There are two possible ways to build a tetradic adjacent color palette for the color Bubble Gum. The first one looks like this:

Bubble Gumhsl(529, 100%, 88%)hsl(379, 100%, 88%)hsl(199, 100%, 88%)

And the second one looks like this:

Bubble Gumhsl(529, 100%, 88%)hsl(319, 100%, 88%)hsl(499, 100%, 88%)

The adjacent palette creates two pairs of colors, where the colors in each pair are quite similar to each other, but highly contrastive to colors from the other pair. This combination allows creating very unique website designs with highly unusual visual solutions.

Complementary colors

Complementary colors are colors that are directly opposite to each other on a color wheel, and thus have maximum contrast between them.

The complementary color combination for Bubble Gum is:

Bubble Gumhsl(529, 100%, 88%)

Complementary colors, by their very nature, are the accents to each other, meaning that if they are to be used as a base for a website design, one of them should be the background color and the other - its contrastive accent. If used equally, they must either color-code two distinct parts of the site, or be supplemented with other colors. In this case both can be used as accents and/or parts of the background. In general, though, it is rare to see only a pair of complementary colors to be used in a website - such a pair is a very specific tool and is usually not suited for most of the websites to be used exclusively.

Compound colors

The compound or spilt-complementary color combination is three colors, one of which is a base (Bubble Gum in this case) and the other two - its approximate complementaries (contrasts). This creates a pair of similar colors along with a distinctively different color, that can be used as a background.

The compound (split-complementary) color combination of the color Bubble Gum is:

hsl(499, 100%, 88%)Bubble Gumhsl(199, 100%, 88%)

The compound color palette is similar to complementary schemes - it creates just as contrastive combination of colors. Nevertheless, as here complementaries are approximate, not precise, it creates less tension. As such, this color palette is a bit similar to the triadic pallete, having the same versatility, but it also allows for stronger accents.


Variations are the different versions of the color Bubble Gum. Variations include categories more specific than a range of monochromatic colors. One could also say that a monochromatic palette is a combination of different variations of Bubble Gum. These versions are divided into three groups:

  • shades
  • tints
  • tones


A shade is a mixture of a certain color with black. This means, that shades of the color Bubble Gum are the darker versions of it.


A tint is a mixture of a certain color with white. This means, that shades of the color Bubble Gum are the lighter versions of it.


A tone is a mixture of a certain color with grey. This means, that shades of the color Bubble Gum are the duller versions of it.


What is the color code for bubble gum? ›

The colour bubble gum using hexadecimal colour code #ffc1cc is a light colour of pink-red. The colour combination of this colour bubblegum pink is unlimited.

Is bubblegum pink warm or cool? ›

While there have been variations of pink shades trending in hair colour before—ranging from rose gold to neon—Bubblegum Pink straddles the line between warm and cool, making it a versatile tone for all clients.

What colors make bubble gum? ›

So, Diemers went looking for food dye and discovered that Fleer only had one color on hand – a diluted shade of red that turned the grey gum into a pale pink. This color became the standard for every batch of bubble gum that followed.

What is bubble gum pink on the color scale? ›

The color bubble gum with hexadecimal color code #ffc1cc is a very light shade of pink-red. In the RGB color model #ffc1cc is comprised of 100% red, 75.69% green and 80% blue. In the HSL color space #ffc1cc has a hue of 349° (degrees), 100% saturation and 88% lightness.

What is the most popular color of bubble gum? ›

Since then, pink has become the prototypical colour of bubble gum everywhere. Originally, gum was made from chicle, a latex sap from the Sapodilla tree. But modern gum is made with a gum base that has synthetic rubber, sweeteners and softeners.

What is the Pantone code for pink bubble gum? ›

PANTONE 17-1928 TPX.

What color goes best with bubblegum pink? ›

Bubble Gum Pink + Blue-Gray + Lime

Lime-green drapes and blue-gray walls provide cool complements to balance the pink. Warm wood floors and a white ceiling keep the vibrant hues grounded.

What is the calming pink color called? ›

Baker-Miller Pink, also known as P-618, Schauss pink, or Drunk-Tank Pink is a tone of pink which has been observed to temporarily reduce hostile, violent or aggressive behavior.

What goes good with bubble gum? ›

Here are some flavours that pair well with bubblegum: Fruity flavours like strawberry, raspberry, and blueberry. Sweet flavours like cotton candy and candy corn. Sour flavours like lemon and lime.

Is bubblegum pink or blue? ›

Bubble gum got its distinctive pink color because the original recipe Diemer worked on produced a dingy gray colored gum, so he added red dye (diluted to pink), as that was the only dye he had on hand at the time.

Is bubble gum blue or pink? ›

At the time of its creation, the only food dye available at Fleer's factory was pink, which was preferred to the unappetizing grey color that bubblegum was in its original state. Pink was added and has remained the prototypical color of bubblegum everywhere.

What color was the first bubble gum? ›

Walter Diemer, working for the Frank H. Fleer Gum Company, discovered bubblegum by accident while experimenting in the lab during his breaks. The gum was named Dubble Bubble. Pink was the only color available at the time, and Dubble Bubble has remained pink ever since.

What color is hot pink? ›

To create hot pink, you can mix white and red paint to achieve the desired shade. Alternatively, you can also mix red and magenta or fuchsia to get a similar hot pink hue. HEX color code for hot pink is #FF69B4, which is a combination of red and blue hues.

How do you style pink bubble gum? ›

Wear Barbicore Pink in a Floral Print

Florals always look pretty in pink, and the look can be very contemporary when you include Bubblegum pink in that mix. Medium floral prints look more grown-up than small, and classic silhouettes help make bold pink chic.

Why is double bubble gum pink? ›

After four months of trying to mimic his first success, he finally made a 300-pound batch of what would become Dubble Bubble. The only food coloring available at the factory was pink, so Diemer had no choice but to use it, and the color would go on to become the standard for gum for the world over.

What is the code for chewing gum? ›

HS Code 17041090 - Chewing, gum, not.

What color are gumballs? ›

Pink, blue, green, white, red, yellow, purple, aqua, grape, apple, watermelon and more.


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